Coherence is an agentic customer operations platform that connects CRM data, email, campaigns, websites, workflows, and AI agents in one shared context. It is operated by Brightyard, Inc.

How is Coherence different from a traditional CRM?

CRM is Coherence's shared data foundation, not the product boundary. Coherence connects flexible XRM-style records to email, campaigns, websites, workflows, and agents so teams can run the customer lifecycle from one context.

Does Coherence have an API and MCP server for agents?

Yes. Coherence publishes an OpenAPI 3.1 spec at https://getcoherence.io/openapi.json and ships an official MCP server (@coherenceos/mcp-server) so AI agents can read and write workspace data and delegate tasks to the Nash agent.

How much does Coherence cost?

Coherence has a free tier (no credit card required), plus Starter at $12, Pro at $29, and Team at $79 per user per month.

Integrations · Communication · Marketing

Connect Azure Communication Services to Coherence.

Name: Coherence
Brand: Coherence
Rating: 4.8 (50 reviews)

Communication services from Microsoft Azure. 1 action can run inside a Coherence workflow.

Start free All integrations

A Coherence record changes

Send Email

TRIGGERS AND ACTIONS

Everything Azure Communication Services can do in a workflow.

Actions are the steps a workflow can run in Azure Communication Services. Start the workflow from a Coherence record or another app.

Actions · 1Send Email

Names as listed in the automation catalog Coherence workflows use.

WORKFLOW IDEAS

What you can automate with Azure Communication Services.

Starting points for a workflow. Choose the exact fields, conditions, and records it updates.

Act in Azure Communication Services from a Coherence workflowUse a change in Coherence to run a supported Azure Communication Services action, so the next step follows the record instead of relying on someone to copy it.

Starts with · A Coherence record or workflow changes

Finishes with · Send Email

Connect Azure Communication Services to the wider customer workflowCombine Azure Communication Services with another integration and Coherence records to route important conversations into accountable work without copying context by hand.

Starts with · A Coherence workflow starts

Finishes with · Send Email, then preserve the outcome in Coherence

SET UP

How to connect Azure Communication Services.

The exact authentication fields depend on Azure Communication Services. The workflow structure stays straightforward.

1Connect the accountAuthorize the Azure Communication Services account and permissions the workflow needs.

2Choose a supported stepSelect one of the current triggers or actions listed above and map its fields.

3Test with a real recordRun a small test, inspect the result in both systems, and only then enable the workflow.

Apps for the same workflow.

Apps that share a category with Azure Communication Services or provide a complementary trigger or action.

ClickFunnelsCommunication · Marketing8 triggers · 7 actions

MailgunMarketing · Communication7 triggers · 7 actions

TimelinesAIMarketing · Communication7 triggers · 11 actions

WhatsScaleCommunication · Marketing · CRM5 triggers · 28 actions

ButtondownMarketing · Communication3 triggers · 4 actions

LoopsCommunication · Marketing0 triggers · 6 actions

QUESTIONS

Azure Communication Services integration questions.

What can I automate with the Azure Communication Services integration?

Azure Communication Services currently provides 1 action a workflow can run. Use those building blocks to route important conversations into accountable work without copying context by hand.

How many Azure Communication Services triggers and actions are available?

Azure Communication Services currently lists 0 triggers and 1 action, each named on this page. The list is read from the automation catalog Coherence workflows use, so review those names before building a workflow.

Can Azure Communication Services connect to other apps through Coherence?

Yes. A workflow can combine supported Azure Communication Services triggers or actions with Coherence records and other available integrations. The exact flow depends on the authentication, permissions, triggers, and actions exposed by each connected app.

Do I need to write code to connect Azure Communication Services?

The listed triggers and actions are designed for visual workflows. If the pre-built integration does not expose a capability you need, HTTP and webhook steps can cover APIs that your team is authorized to use.

Ready to connect Azure Communication Services?

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