Coherence is an agentic customer operations platform that connects CRM data, email, campaigns, websites, workflows, and AI agents in one shared context. It is operated by Brightyard, Inc.

How is Coherence different from a traditional CRM?

CRM is Coherence's shared data foundation, not the product boundary. Coherence connects flexible XRM-style records to email, campaigns, websites, workflows, and agents so teams can run the customer lifecycle from one context.

Does Coherence have an API and MCP server for agents?

Yes. Coherence publishes an OpenAPI 3.1 spec at https://getcoherence.io/openapi.json and ships an official MCP server (@coherenceos/mcp-server) so AI agents can read and write workspace data and delegate tasks to the Nash agent.

How much does Coherence cost?

Coherence has a free tier (no credit card required), plus Starter at $12, Pro at $29, and Team at $79 per user per month.

Integrations · Marketing

Connect EmailOctopus to Coherence.

Name: Coherence
Brand: Coherence
Rating: 4.8 (50 reviews)

Email marketing platform for list management, campaign sending, tagging & unsubscribes. Automate contact management and campaign engagement tracking. 5 triggers can start a workflow, and 8 actions can run inside one.

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Email BouncedCreate a Coherence record

A Coherence record changes

Add / Update Contact

Email OpenedUpdate a Coherence record

A Coherence workflow runs

Unsubscribe Contact

TRIGGERS AND ACTIONS

Everything EmailOctopus can do in a workflow.

Triggers start a workflow when something happens in EmailOctopus. Actions are the steps a workflow can run there.

Triggers · 5Email BouncedEmail OpenedEmail ClickedNew ContactContact Unsubscribes

Actions · 8Add / Update ContactUnsubscribe ContactUpdate Contact's Email AddressAdd Tag to ContactRemove Tag from ContactCreate ListFind ContactCustom API CallCustom API Call: Make a custom API call to a specific endpoint.

Names as listed in the automation catalog Coherence workflows use.

WORKFLOW IDEAS

What you can automate with EmailOctopus.

Starting points for a workflow. Choose the exact fields, conditions, and records it updates.

Bring EmailOctopus activity into CoherenceStart from a supported EmailOctopus event, then create or update the appropriate CRM, project, or custom record with the source context preserved.

Starts with · Email Bounced
or Email OpenedFinishes with · Create or update a Coherence record

Act in EmailOctopus from a Coherence workflowUse a change in Coherence to run a supported EmailOctopus action, so the next step follows the record instead of relying on someone to copy it.

Starts with · A Coherence record or workflow changes

Finishes with · Add / Update Contact
or Unsubscribe Contact

Connect EmailOctopus to the wider customer workflowCombine EmailOctopus with another integration and Coherence records to connect campaign activity to the records and follow-up it should influence.

Starts with · Email Bounced
or Email Opened

Finishes with · Add / Update Contact, then preserve the outcome in Coherence
or Unsubscribe Contact

SET UP

How to connect EmailOctopus.

The exact authentication fields depend on EmailOctopus. The workflow structure stays straightforward.

1Connect the accountAuthorize the EmailOctopus account and permissions the workflow needs.

2Choose a supported stepSelect one of the current triggers or actions listed above and map its fields.

3Test with a real recordRun a small test, inspect the result in both systems, and only then enable the workflow.

Apps for the same workflow.

Apps that share a category with EmailOctopus or provide a complementary trigger or action.

ActiveCampaignMarketing · CRM9 triggers · 7 actions

BeehiivMarketing3 triggers · 6 actions

ClickFunnelsCommunication · Marketing8 triggers · 7 actions

ConvertKitMarketing12 triggers · 35 actions

DrupalProductivity · E-commerce · Marketing3 triggers · 6 actions

GhostCMSMarketing6 triggers · 6 actions

QUESTIONS

EmailOctopus integration questions.

What can I automate with the EmailOctopus integration?

EmailOctopus currently provides 5 triggers that can start a workflow and 8 actions a workflow can run. Use those building blocks to connect campaign activity to the records and follow-up it should influence.

How many EmailOctopus triggers and actions are available?

EmailOctopus currently lists 5 triggers and 8 actions, each named on this page. The list is read from the automation catalog Coherence workflows use, so review those names before building a workflow.

Can EmailOctopus connect to other apps through Coherence?

Yes. A workflow can combine supported EmailOctopus triggers or actions with Coherence records and other available integrations. The exact flow depends on the authentication, permissions, triggers, and actions exposed by each connected app.

Do I need to write code to connect EmailOctopus?

The listed triggers and actions are designed for visual workflows. If the pre-built integration does not expose a capability you need, HTTP and webhook steps can cover APIs that your team is authorized to use.

Ready to connect EmailOctopus?

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