Coherence is an agentic customer operations platform that connects CRM data, email, campaigns, websites, workflows, and AI agents in one shared context. It is operated by Brightyard, Inc.

How is Coherence different from a traditional CRM?

CRM is Coherence's shared data foundation, not the product boundary. Coherence connects flexible XRM-style records to email, campaigns, websites, workflows, and agents so teams can run the customer lifecycle from one context.

Does Coherence have an API and MCP server for agents?

Yes. Coherence publishes an OpenAPI 3.1 spec at https://getcoherence.io/openapi.json and ships an official MCP server (@coherenceos/mcp-server) so AI agents can read and write workspace data and delegate tasks to the Nash agent.

How much does Coherence cost?

Coherence has a free tier (no credit card required), plus Starter at $12, Pro at $29, and Team at $79 per user per month.

Integrations · Marketing

Connect seven to Coherence.

Name: Coherence
Brand: Coherence
Rating: 4.8 (50 reviews)

Business Messaging Gateway. 1 trigger can start a workflow, and 4 actions can run inside one.

Start free All integrations

New Incoming SMSCreate a Coherence record

A Coherence record changes

Send SMS

A Coherence workflow runs

Send Voice Call

TRIGGERS AND ACTIONS

Everything seven can do in a workflow.

Triggers start a workflow when something happens in seven. Actions are the steps a workflow can run there.

Triggers · 1New Incoming SMS

Actions · 4Send SMSSend Voice CallLookup Phone NumbersSend RCS

Names as listed in the automation catalog Coherence workflows use.

WORKFLOW IDEAS

What you can automate with seven.

Starting points for a workflow. Choose the exact fields, conditions, and records it updates.

Bring seven activity into CoherenceStart from a supported seven event, then create or update the appropriate CRM, project, or custom record with the source context preserved.

Starts with · New Incoming SMSFinishes with · Create or update a Coherence record

Act in seven from a Coherence workflowUse a change in Coherence to run a supported seven action, so the next step follows the record instead of relying on someone to copy it.

Starts with · A Coherence record or workflow changes

Finishes with · Send SMS
or Send Voice Call

Connect seven to the wider customer workflowCombine seven with another integration and Coherence records to connect campaign activity to the records and follow-up it should influence.

Starts with · New Incoming SMS

Finishes with · Send SMS, then preserve the outcome in Coherence
or Send Voice Call

SET UP

How to connect seven.

The exact authentication fields depend on seven. The workflow structure stays straightforward.

1Connect the accountAuthorize the seven account and permissions the workflow needs.

2Choose a supported stepSelect one of the current triggers or actions listed above and map its fields.

3Test with a real recordRun a small test, inspect the result in both systems, and only then enable the workflow.

Apps for the same workflow.

Apps that share a category with seven or provide a complementary trigger or action.

ActiveCampaignMarketing · CRM9 triggers · 7 actions

BeehiivMarketing3 triggers · 6 actions

ClickFunnelsCommunication · Marketing8 triggers · 7 actions

ConvertKitMarketing12 triggers · 35 actions

DrupalProductivity · E-commerce · Marketing3 triggers · 6 actions

EmailOctopusMarketing5 triggers · 8 actions

QUESTIONS

seven integration questions.

What can I automate with the seven integration?

seven currently provides 1 trigger that can start a workflow and 4 actions a workflow can run. Use those building blocks to connect campaign activity to the records and follow-up it should influence.

How many seven triggers and actions are available?

seven currently lists 1 trigger and 4 actions, each named on this page. The list is read from the automation catalog Coherence workflows use, so review those names before building a workflow.

Can seven connect to other apps through Coherence?

Yes. A workflow can combine supported seven triggers or actions with Coherence records and other available integrations. The exact flow depends on the authentication, permissions, triggers, and actions exposed by each connected app.

Do I need to write code to connect seven?

The listed triggers and actions are designed for visual workflows. If the pre-built integration does not expose a capability you need, HTTP and webhook steps can cover APIs that your team is authorized to use.

Ready to connect seven?

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